Starting a new laundry business can be a daunting task. But with careful planning and execution, it can also be an enriching experience.
Here are some tips to help you get started:
1. Make sure you have the necessary business skills, including bookkeeping, marketing, and sales.
2. Get your accounting in order from the start. This will help keep your finances organized and make tax season much less stressful.
3. Establish a strong marketing strategy early on. People won’t even know your business exists without a good marketing plan!
4. Start small and grow gradually. Trying to do too much too soon is a recipe for disaster. Pace yourself and let your business grow naturally.
This article will cover all the bases you need to be aware of before starting your own laundry business.
How to start a laundry service company in 2022
Understand everything about the industry
When starting a laundry business, the first step is to learn about the industry. This includes understanding the different business models and how technology has impacted launderers. It’s also important to research industry trends and understand the competitive landscape.
One excellent resource for this information is IBISWorld, which provides detailed research on launderers. In addition to understanding the industry, it’s essential to know about specific areas that you may be more knowledgeable in. For example, if you’re starting a self-service laundry business, you’ll want to read up on how technology has changed this market segment.
Another excellent resource for laundry businesses is the Coin Laundry Association (CLA) and Textile Rental Services Association (TRSA). These organizations offer overviews of the industry and benchmarking reports on commercial laundries. They can also provide advice on topics like marketing and equipment selection.
Select the type of laundry services you want to offer
When starting a laundry business, you first need to decide what kind of services you’ll provide. The most common options are self-service, wash and fold, or full-service.
Self-service laundromats are more commonly found in areas with a younger customer base. These laundromats offer customers the chance to do their own laundry using machines they rent by the hour. This is typically the most affordable option for customers who don’t want to pay for an extra staff member to do their laundry for them.
A fully-staffed laundromat has a team of “trained” staff who can wash, dry, and fold clothes for customers. This model is less nimble than other options and relies on members of your company doing all the work for you.
Wash and fold services are typically found in areas with more families and a higher income. These businesses offer a more premium experience by providing laundering services that include folding clothes for customers. Dry cleaner businesses can be pretty lucrative, as the cost to dry clean clothes tends to be higher than washing them using water.
Create your business plan
When starting a laundromat, it’s crucial to have a business plan in place. This document will outline all aspects of the business, from its target market to its services. It should also include financial projections to estimate how profitable the laundromat is expected to be.
Industry analysis and competitive analysis can help you understand the landscape of laundromats. With this information, you can better identify your target market and develop marketing strategies to connect you with them.
It would be best to outline the management team in detail in the laundry business plan. Their skillset will determine which advertising mediums are most effective for reaching your target market. Additionally, budgeting for a cash flow statement is essential; it will help you account for expenses and profit projections throughout each year of operation.
Discover your laundry business niche
There are many different types of laundry businesses, but not many of them focus on a specific niche. This can be a great way to set yourself apart from the competition and attract customers looking for one particular type of service.
For example, there are few medical laundromats in operation, so this could be a good niche for someone starting in the industry. Another option is to focus on other specialty laundry businesses, depending on your area and customer base. For example, you might want to consider becoming a “linen” or “scrub” specialist if those services are lacking in your region.
Another way to find a laundry niche is by focusing on the needs of hospitality or consumer apparel groups. Hospitality businesses often need specialized laundering services that cater to their unique needs (e.g., bed sheets, tablecloths). And as more people move away from buying clothes at physical stores and towards online purchases, there will be an increasing demand for companies that offer special “dry cleaning” services for delicate items like suits and dresses.
Depending on your goals and resources, you can focus on full service or self-service laundry. Full service tends to be more expensive but can provide more value for customers who need assistance with their laundry. Self-service is less costly but may require more marketing to get people interested in using your services.
Discover your Unique Selling Point (USP)
When you’re starting a business, it’s important to know what makes you different from other businesses in your industry. This is what’s known as your unique selling point (USP). What do you offer that nobody else does?
Your USP can be anything from unique amenities, like free wifi and vending machines, to a more specialized service, like laundry for businesses. Whatever it is, make sure you shout it from the rooftops! Let potential customers know why they should choose your business over the competition.
Choose your new business name
Now that your business concept is in place, it’s time to pick a business name! This is one of the most fun and exciting parts of starting your own company. But before you can start using your new name, you need to make sure it’s available and registered with the state.
First, search for the availability of your preferred business name on your state’s website. You can usually do this by looking up the keyword “business names” or something similar on Google. In addition, many states have online tools that allow you to check if a specific name is already taken. If it is, don’t worry – there are plenty of other great name options out there!
Once you’ve confirmed that your chosen business name is available, reserve it with your state government. This will help prevent others from using it in the future. And remember – just because someone else has a similar business name doesn’t mean they’re infringing on your trademark rights – more on that later!
Pick your location, equipment and supplies
Now that you have a general idea of what it takes to start a laundry service, it’s time to choose your business location and supplies.
Location is everything for a business like this, so make sure to do your research before settling on anything. Consider the local demographic and income levels when choosing your spot- after all, you want to be in an area where people can afford your services.
You’ll also need to consider things like public transportation and the presence of other businesses in the area. It’s important to find a location that meets your business and personal needs.
When buying equipment, keep in mind the cost and lease terms. A competitive lease agreement helps ensure lower prices for the company over time. All locations need the following items, which are pretty universal: computers, POS systems, washers/dryers, detergents/softeners, tables/chairs, change machines, etc.
Outline your financial plan
Starting a laundromat can be a lucrative business venture, but it’s important to have a solid financial plan before starting. One of the most significant expenses you’ll incur is purchasing and setting up your equipment, which can run anywhere from $10,000 to $500,000.
There are a variety of ways to finance your business:
- Personal savings
- Family and friends
- Business and equipment loans
- Grants from organizations like the Small Business Administration (SBA) or local chambers of commerce
Once your business is up and running, there are additional costs you’ll need to budget for, such as employee salaries, supplies, marketing materials, and rent or mortgage payments. However, starting a laundromat with careful planning and perseverance can be a gratifying experience!
Complete the paperwork
Starting a business can be a lot of work, but it’s worth it. One of the most important things you need to do when starting your own company is to ensure you have all your paperwork in order. This includes getting the necessary licenses and permits, setting up your accounting and bookkeeping systems, and ensuring you have the right insurance coverage.
It can be tough to know where to start, so we’ve put together a list of some resources that might help:
Register your brand’s name and logo as a trademark
It’s important to secure your brand name and logo to prevent someone from snatching them up!
Obtain a business name registration
Before starting your business, you must register your brand name with the state. Additionally, you’ll need to choose a business structure, such as an LLC or corporation.
Obtain an EIN
Employer Identification Number (EIN) is the tax identification number for your business. It’s pretty simple and straightforward to obtain and can be completed in a matter of minutes.
Get all the necessary permits and licenses
To run a laundry business, you need certain permits and licenses. They can vary significantly by location, here are some typical ones you’d need to start a laundry service business:
- Health permit. You can get this from the health department in your county.
- Permit for Water Pollution Control. This is not a requirement in every state, but it may be in some. Find a complete list of states that require this permit and contact your town to determine whether this permit is required to operate a laundromat.
- Permit for Sales Tax. A sales tax permit is required if you intend to sell additional services or products at your laundromat.
Because state and local laws governing permit and license requirements vary, always contact your Secretary of State to determine how to obtain the business licenses and permits necessary to operate a laundry business.
If you’re not sure where to start or if there are specific documents you need that isn’t listed here, it’s always best to consult with an attorney or insurance agent who can help guide you through the process.
Hire your first workers, if needed
Hiring your first employees can be a little tricky. You want to find the right people, but you don’t want to rush the process and make a mistake.
If you’re hiring employees, you’ll need property and liability insurance. Workers’ compensation insurance is also something to consider, depending on your plans for hiring employees or if you plan to operate as a commercial laundry company.
Work out your safety protocols
To ensure the safety of both your employees and customers, it is crucial to add some safety protocols to your business plan. The Occupational Safety and Health Administration (OSHA) offers many guidelines that you can follow to maintain a safe working environment.
Some of the most critical safety considerations include providing adequate ventilation, ensuring that all machines are properly maintained, and training employees to use equipment safely. It would be best if you also created emergency plans in case of fire or other emergencies.
It is also important to be aware of the Americans with Disabilities Act (ADA), as there may be specific steps you need to take to make your business accessible for everyone. Review OSHA’s guidelines for additional steps to be safe in your work environment.
Get business insurance
Now that you have all the necessary permits and licenses, it’s time to purchase insurance. This is a critical step in protecting your business from liability claims and property damage.
There are a few types of insurance that every laundry owner should consider:
- Property Insurance: This insurance protects your business property, such as the building or equipment, in case of damage or theft.
- Workers’ Compensation Insurance: If you hire employees, you will need workers’ compensation insurance, which is required by law in most states.
- General Liability Insurance: A small business can protect itself from liability claims with general liability insurance. This policy covers damages caused by the company, such as an injured customer or stolen goods.
- Business Auto Insurance: If you own a vehicle used for business purposes, it must be insured with a commercial policy, even if it’s personally owned.
Marketing your laundry business
Word-of-mouth is always a great way to get more customers. Here are a few ideas on how to spread the word about your laundry business:
- Make sure you have a nice website with good reviews. Listing your business on Google and Yelp can help improve your online visibility and attract new customers.
- Create social media profiles for your laundry business on websites like Instagram and Facebook. This will make it easier for potential customers to learn more about your services.
- Use TikTok to market your laundry business. This popular app is a great way to reach a younger audience.
- Invest in digital advertising, such as Facebook ads and pay-per-click (PPC) campaigns. This will help you reach more people online who may be interested in using your services.
- Partner with local businesses to help promote your laundry service. For example, you could offer free dry cleaning for five coffees from a local coffee shop or boutique store.
Keep up with industry trends
To be successful in business, it’s important to stay ahead of the competition. You can do this by keeping up with industry trends and being prepared for changes that may occur in the future. A publication like American Laundry News can help you do this by providing information about the future and recommending changes to your business strategy to capitalize on these changes.
The future is uncertain, but being prepared could help your laundry service weather any storm! Make sure you keep up with industry trends and stay ahead of the competition.
Should I start a laundry service?
There is high demand for laundry services in the US, and you can offer the service at a higher price point. This means that it’s worth it to invest in this industry. Moreover, the social aspect of the business makes it even more worthwhile. People are happy to have their clothes taken care of by someone else, and they appreciate the convenience of not having to do it themselves. If you’re thinking about starting a laundry service company, go for it! You won’t regret it.
Final thoughts
There are several benefits to starting your own business. For one, you’re in control of your destiny: you get to call the shots and make all the decisions. Additionally, self-employment allows for a lot of creativity and flexibility regarding what kind of business you want to start.
That said, there are some drawbacks to owning your own company. It can be challenging to get started: setting up a shop takes time and money, and it’s often challenging to attract customers in the early stages.
Additionally, self-employment can be risky: if your business fails, you may not have another source of income lined up. Finally, there’s no guarantee that owning your own company will be more lucrative than having a traditional job.
Nevertheless, these drawbacks shouldn’t dissuade anyone from exploring self-employment in the laundry industry as an option; with hard work and perseverance, you can run a successful laundry service business in 2022.